Brace yourself, folks, I’m going to be a bit of a drill sergeant right now. One of the first questions I ask my clients when we start working on a plan for their acting career is, “How to do want to be coached by me?” I like to meet the client where they are at so that we can create a clear, smooth course to the results they desire most.
However, sometimes I have to be a hard ass.
We could all use a quick refresher on the fundamentals of running your business as an actor. It’s easy to get bogged down by wanting to be creative; we forget that we have to run a business too. Communication is key. If you aren’t consistently reaching out to create and nurture connections in this business, either in-person or otherwise, then you cannot blame the universe for not meeting you halfway.
So, in case you need the friendly reminder, here’s my go-to list of fundamentals for stellar career-building communication:
Search, Don’t Stalk.
It’s important to regularly check the breakdowns and casting notices to find new projects, but don’t do it obsessively, ya’ll. Commit just 30 minutes a day to your business to search for auditions, new productions, etc.. Remember: Success lies in the actions you take, not the results you make.
Snail Mail Is Still Very Much A Thing.
You should be reaching out to your cold and warm lists every 4-6 weeks with postcards or other hard copy mailings. If you have nothing to say, you aren’t working hard enough. Remember, old news can always be new news with a little ingenuity.
Practice Energetic Emailing.
Whenever you meet new contacts, you should always be collecting email addresses to grow your list. It’s not about being pushy; it’s about putting energy into the world that invites people to participate in your career. Make it an invitation, and let them decide if they want to go to your party.
You’ve Got A Friend In Me!
Work with a coach or mentor, someone who has been there and knows the industry. I am always available for a free 20-minute consultation, if you want to see if coaching is right for you. But, if hiring a certified life coach isn’t in the cards right now, get an accountability buddy. Find a peer who is also ready to treat their career like the business it is. You’ll help each other stay on track when things are busy and stay motivated through any bumps in the road.
These are my essential weekly habits, but what are yours? I want to know what keeps you going and on your game? Let me know in the comments below.